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A mare and her newborn foal standing together in a fenced pasture at sunrise.

FOR 36 YEARS · MADE IN GEORGIA

She picks the moment.
We make sure you’re there.

You wait three hundred and forty days. You can’t be in the stall for all of them. foalert has stood watch since 1989 — the simplest possible system for the most important night of the year.

Why we exist

Nobody should miss the moment they’ve waited a year for.

A foal arrives in three to six minutes. If you're across the farm, or asleep two rooms away, you can lose her and the foal in the time it takes to walk to the barn. We exist so that doesn't happen.

How we do it

The simplest possible system.

Three pieces. A transmitter that goes on the mare. A receiver in the kitchen. A way to reach you — phone, pager, app. Nothing to configure. Nothing to update. It just wakes you.

What we make

Two product lines, one job.

foalert classic, the 36-year-trusted standard. foalert sense, the cellular successor in development for farms without a kitchen receiver. The same job, two ways to do it.

  • 1989

    Founded · Georgia

  • 36

    Years on the job

  • Global

    Sold internationally

  • 3–6

    Minutes she has, on average

PL. 01 · THE CLASSIC SYSTEM

Three pieces. One purpose. Thirty-six years.

The classic system reaches you through whatever you have in the barn — a phone line, a cell signal, a wireless pager you carry. You pick how it tells you. We make sure it tells you.

A breeder

Sarah M., Athens · 30 mares

“Every breeder remembers the foal they lost. We haven’t lost one in twenty-two years. It’s the only thing on the wall that hasn’t been replaced.

PL. 02 · COMING IN 2026

The same watch. In your hand.

foalert sense is the next-generation system in development now — cellular built in, a phone app instead of a kitchen receiver, the same job for farms without a hardwired phone line.

Read about sense →